BVLGARI Hotel London will open this month‎

 

 

 

 

The BVLGARI Hotel and Residences London, a premium hotel located in the heart of London, UK, will be opening on May 28, this year.

 

 

 

 

ASTON MARTIN will celebrate centenary in 2013 with new sports car

 

 

 

 

ASTON MARTIN will reveal a ‘remarkable’ new supercar to mark its 100th anniversary in summer 2013. The car was confirmed by CEO Dr. Ulrich Bez during an interview with UK publication AutoExpress.
 

 

 

 

OLIVIA PALERMO becomes the new face of ROCHAS perfume

 

 

 

 

The Franch brand just announced that the it girl Olivia Palermo, is the face of their new perfume Les Cascades de Rochas, Eclat d’Agrumes.

 

 

 

 

LAMBORGHINI launches a premium limited edition bicycle

 

 

 

 

LAMBORGHINI has teamed up with BMC to produce the BMC impec Automobili Lamborghini Edition, a Premium bike that will be available only in 120 exclusive LAMBORGHINI dealers all over the world for about $26,430.

 

 

 

 

AUDI unveils A6 L e-tron Concept in Beijing

 

 

 

 

The german firm chose the 2012 Beijing Motor Show to unveil the A6 L e-tron concept, which will be produced at its Changchun plant. Based on A6 model, the concept vehicle combines a 2.0 TFSI engine outputting 155 kW (211 hp) and an electric motor generating a peak output of 70 kW (95 hp).

 

 

 

 

HERMÉS unveils the secrets of its ateliers

 

 

When HERMÉS was founded in 1837, its artisans created their materials with absolute passion and extremely delicate care, which is felt in the final product of each piece. Nowadays, although all are familiar with the mass manufacturing techniques used by chains, they have decided not to use them. HERMÉS unparalleled success lies in the hands and savoir-faire of its craftsmen, who will be working in situ from today until next Saturday, April 28, in the Foundation Carlos de Amberes in Madrid.

 

 

 

 

 

 

SWAROVSKI presents its new men’s collection

 

 

Accompanied by many friends, the firm SWAROVSKI presented last Thursday at his boutique Fuencarral, the new men’s collection. Characters known as Andean and Jesus Fernando Olmedo, enjoyed a spectacular evening where they had the opportunity to discover a collection marked by black, skulls and leather.

 

 

 

 

 

 

PREMIUMFEST and MOULIN CHOCOLAT celebrated his first private tasting

 

 

 

 

Accompanied by Olga (Gossip Fashion Week) Andrea (Le Petite Blanc) Nuria (Dos en la pasarela) Helen (Círculos de Fuego) and Javier Tauler (La Gaceta), PREMIUMFEST joined MOULIN CHOCOLAT to celebrate its first private tasting where the chocolate was the true protagonist.

 

 

 

 

SWAROVSKI presents its new collection of watches at BaselWorld 2012

 

 

 

 

SWAROVSKI presents its new collection of watches at BaselWorld 2012. To mark the celebration of the fortieth edition of Baselworld, the largest room in the world watches and jewelery, Swarovski signed wished to present his new collectionmarked by its faceted glass, flagship brand of the Austrian firm.

 

 

 

 

Hedi Slimane poised to take Stefano Pilati’s role at YVES SAINT LAURENT

 

 

 

 

According to French newswire Agence France Presse, the French fashion brand has signed a contract with Slimane with the announcement about the appointment expected during Paris Fashion Week, which starts on Tuesday.

 

 

 

 

La Havana hosts the WORLD´S BIGGEST CIGAR FESTIVAL

 

 

 

 

The 14th annual Habano Cigar “Habanos” Festival is scheduled to take place between Feb. 27 and March 2, in the Cuban capital of Havana. The five-day event will see cigar smokers from around the world (60 countries are expected) participating in the festival, which will also pay tribute to Habanos’ flagship brands – Cohiba and Romeo y Julieta.

 

 

 

 

MOËT-HENNESSY to produce red wine in China

 

 

 

 

Champagne maker MOËT-HENNESSY has invested in a vineyard in the mountains of China that will produce red wine for the domestic Chinese market.
Luxury brand LVMH has signed an agreement with a major alcohol, wine and spirits distributor in China, VATS, to develop 30 hectares of vineyards at an altitude of 2,400 m in the mountains of Yunnan, in southwestern China.

 

 

 

 

World’s largest BMW showroom opens in Abu Dhabi

 

 

 

 

The BMW Group has opened the world’s largest showroom for BMW, MINI and Rolls-Royce Motor Cars and BMW motorcycles in the Emirate of Abu Dhabi.
Abu Dhabi Motors, the BMW Group’s long-standing importer for the region, has invested around AED 300 million (approx. $82 million) in the new 35,000-square-metre showroom over its three-year construction.

 

 

 

 

Curiosities of GUINNESS, a gourmet beer

 

 

 

 

The black color of GUINNESS BEER is unmistakable. Its rich lather (which lasts until it is finished) and strong and distinctive taste make this beer a distinct drink marked by its Premium cut.

 

 

 

 

Karl Lagerfeld directs a silent film for CHANEL

 

 

 

 

The creative director of CHANEL´S latest short film — a tribute to the silent film era titled “My New Friend ‘Boy’” — features the new face of the brand and Lagerfeld’s muse, punky model Alice Dellal.

 

 

 

 

The French group PPR increases its sales by 11%

 

 

 

 

The French group led by Francois-Henry Pinault closed the year 2011 with a growth of 11%, while net profit has risen by 2.3%. The luxury division, headed by the firm Gucci, accounts for 40% of Group turnover. Bottega Veneta, which is prepared to disembark in Barcelona, is the luxury brand that has grown over the last year, up 33.7%, followed by Yves Saint Laurent, which has increased its sales by 31.4% .

 

 

 

 

How to enjoy (correctly) of CAVIAR PER SE?

 

 

 

 

ELITE GOURMET presents six basic keys to enjoy all the splendor of CAVIAR PER SÉ. Iran Prepared by the method under more traditional processes, this caviar is a product full of nuances that only caters for the discerning palate.

 

 

 

 

PIAGET presents his new line Gouverneur

 

 

 

 

The Gouverneur line by PIAGET is first and foremost a subtle balance between two shapes – round and oval – that are frequently associated and have made their mark on the history of art. It also epitomises the perfect technical mastery characterising the Manufacture de Haute Horlogerie Piaget. And finally, it stems from an association between a talented father and son representing two generations of designers.

 

 

 

 

Chef ÁNGEL PALACIOS signed up as by BRABANTE as gastronomic consultant

 

 

 

 

The BRABANTE beer house announced today that the young chef ÁNGEL PALACIOS will become your new gastronomic consultant.

 

 

 

 

PRADA opens flagship store in Bangkok

 

 

 

 

Italian premium house PRADA opened last week its second store in Bangkok, at Siam Parangon Mall.

 

 

 

 

BMW Serie 3 sixth generation of the German Premium sedane

 

 

 

 

BMW began marketing in the Spanish market of the sixth generation 3 Series. With 116 hpdiesel engine, its major developments are marked by a design and technology justify an exception to toe covered in the best equipment.

 

 

 

 

ALQVIMIA, a Premium firm in natural care

 

 

 

 

The Natural Beauty that is beyond beauty. For 25 years, is a reference ALQVIMIA High natural cosmetics, innovating on the concept of holistic beauty in a revolutionary way.

 

 

 

 

HERMÈS confirms the arrival of its brand SHANG XIA in Paris

 

 

 

 

HERMÈS has just announced that a boutique dedicated to its Chinese luxury brand SHANG XIA will be opening in Paris at the end of this year. It will replace a Furla store on the Sèvres road, covering an area of 80 square metres.

 

 

 

 

ROCA opens a new space in London

 

 

 

 

ROCA is a premium positioning strategy and lifestyle through their own spaces. After Barcelona and Madrid, the last to be opened was the ROCA LONDON GALLERY.

 

The space, designed by Zaha Hadid Architects studio is proposed as a new focal point for celebrating social and cultural activities,exhibitions and installations, as well as being the brand showroom in London.

 

 

 

 

MARCOLIN and BALENCIAGA come together to create exclusive sunglasses

 

 

 

Leading Italian eyewear company MARCOLIN SPA and French fashion house BALENCIAGA today announced that they had reached a general agreement, paving the way to signing an exclusive licence contract for the design, production and distribution worldwide of sunglasses and prescription eyewear collections with the Balenciaga brand.

 

 

 

 

MARQUÉS DE RISCAL Hotel, a Premum Corner in Spainl

 

 

Holding your breath. That’s what you do when you see in the distance the great structure created by Frank O. Gehry. The city of MARQUES DE RISCAL wine, surprises everyone with each of its 100,000 m2,which hides all the secrets of production, tasting and enjoyment of this wine was born in 1858.

 

 

 

 

CHANEL adds more luxury to Courchevel

 

 

With this boutique CHANEL is adding even more luxury to the French Ski Resort Courchevel. The intimate yet elegant pop-up store right next to the ski slopes is covering 85m2 and looks like a little romantic Christmas House The use of wood and industrial materials creates an unexpected, minimalist space.

 

 

 

 

MAMA FRAMBOISE a Premium corner in Madrid

 

 

Located in the heart of las Salesas neighborhood of Madrid, the Pastry MAMA FRAMBOISE is the perfect place to hide from the winter.

 

The freshly baked chocolate cakes mixed with exquisite, making this French air boulangerie a Premium oasis where you can relax from the busy capital.

 

 

 

 

 

LOUIS VUITTON Set To Launch First Fragrance

 

 

 

It’s official: LOUIS VUITTON will indeed jump into the fragrance category following the hiring of award-winning master perfumer Jacques Cavallier-Belletrud. The luxury label was ready to launch its own scent—three fragrances were discontinued in 1980.